When your business uses an MMS service, you can send audio, images, and videos to your followers. Finding the best and most creative uses for such a service is important if you want it to benefit your business and help with the expansion that you are trying to achieve.
1. Send Out Images of New Product Designs and Ask for Feedback
You can use a texting service to stay in touch with those who have provided your business with their phone number, and you can learn what your customers want by asking for feedback from those people. When you have a new product design that you are testing, you can send an image of that to those on your communication list. Ask specific questions about that product and let your followers give you feedback on it. Instructional product-focused videos are also a great option for introducing new products to followers. Introduce new products to those who receive texts from you before introducing those products to the general public to help those people feel special.
2. Create a Special Holiday Video that Recipients Will be Excited to Share
When sending out any text that includes multimedia content, you want to get the recipient excited. If they share your text with others, that will help your business reach more people. Each time that a holiday comes around work on a fun video that you can send out through an MMS texting service. You might create an animated music video that fits the holiday and points to your business, or you might create a recipe or DIY video that will be helpful to the recipient. Make the video both professional and interesting so that those who receive it will forward the text to their loved ones.
3. Set Up a Contest and Send a Video or Graphic to Announce It
One creative way of making the most of the MMS texting service that you use is to set up a contest and use the texting service to announce that. You can record a video sharing details about the contest and getting followers excited about it, or you can create a fun graphic that shares the rules and the prizes. Create a contest that is only open to those who receive text messages from your business, or share the contest with those people before you share it with the general public to help them feel in the know.
4. Send Coupons to Your Followers
An MMS texting service makes it easy for you to share coupons with your followers. This type of service allows you to send graphics to those on your texting list, letting you create a special coupon that can be shown on the phone or printed out. Send regular coupons to your customers so that they will always have an incentive to support your business. Make sure that the coupons are easy to read and that they state clearly the discount that they provide. Let your customers know if the coupons are made uniquely for them or if they can share them with others.
5. Create Videos of Different Staff Members to Help Followers Know Your Team
Since MMS texting allows you to send multimedia to your followers, you can create videos that help people get to know your business. You might choose to create a video focused on a certain staff member, or you might have your whole team sit down to record a video together. Whenever you bring in new employees that you think your customers might be interested in learning more about, sit down with those people and record a video that you can send out to your followers. Consider letting your customers send in questions that they would like you to ask your employees, then record the employees answering those questions and send out the videos via your MMS service.
There are many creative ways that you can use MMS texting to connect with your followers and make your business feel more real and relatable. The graphics and videos that you send to your followers remind them that your business is out there and help them know that they are appreciated for following and supporting that business.
